The internet has had a huge impact on the way we live today. Almost every home has a PC or a laptop or both, which explains why home based on-line businesses are not only expanding but are now a thriving industry.Computers are used for all sorts of commercial interests as well as recreational and our kids can operate them blind-folded. They have changed the pace we live our lives at and being global means that anything world-wide is available at our fingertips.A home-based on-line business also operates, on this same world-wide scale, providing an enormous customer base and therefore potential sales for your enterprise. Being part of the global market enables your business to operate 24 hours a day 7 days a week, as the internet never sleeps or closes!Statistics show that in the next couple of years 1 in 3 households will be generating their primary income source from a work at home business. These are quite amazing figures and show how much the internet has dramatically changed our lives.Working from home has so many advantages attached to it apart from the readily accessible, on-line market mentioned earlier. Firstly, there is being able to work the hours you choose, not those specified by someone else. This enables you to set your own schedule around your own needs and not work the usual 9-5 scenario.Secondly, the initial outlay and on-going costs are far less in comparison with a conventional business or franchise, which may cost anything upwards of $100,000. Home-based businesses can become viable from as little as $2,000.Thirdly, a home based business is portable, which means you do not have the normal restrictions associated with a “stock-standard” business. This frees you up to work from any location at anytime provided you have computer / internet access and your phone. Travelling is no longer an issue as your business travels with you and does not require “shutting down” and therefore losing income.Fourthly, there is enormous income potential. This is a very lucrative industry but that does not mean that money will just fall into your lap. You do need to work. A legitimate company will not sell anything that resembles a “get rich quick scheme”As you can see it is no wonder why the home based network marketing business is taking off. The benefits are fabulous, there are fantastic income opportunities on offer and you can live the lifestyle you have always planned.